How we work

Human expertise, amplified – not replaced.

Everything we do combines two strengths: experienced practitioners who understand communication and engagement, and purpose-built technology that removes the repetitive work. The result is faster, more consistent insights – without sacrificing judgement, context or trust.

It starts before the analysis

Good insights begin with good engagement.

Technology can only work with the information it's given. A poorly designed survey, unclear objectives or the wrong participants can't be fixed later by better analysis. That's why our work begins long before the data reaches Enganuity. We help organisations ask the right questions, engage the right people and collect feedback that's meaningful, representative and ready for analysis. When the data can't answer the question, we'll tell you. Honest advice comes before confident-looking reports.

It also means we'll tell you the honest thing when it needs saying: sometimes the data can't answer the question. When that happens, we say so – and help you fix the collection, not just decorate the report.

AI in the loop

AI analyses. Humans decide.

Enganuity does the heavy lifting – reading thousands of responses, identifying themes, analysing sentiment and organising complex feedback in hours instead of weeks. Every finding is then reviewed, refined and validated by experienced practitioners before it reaches you. AI accelerates the analysis. People provide the judgement.

1 · Right inputs

Better analysis starts long before the data exists. We help ensure consultations ask the right questions and reach the right people.

2 · Human context

AI surfaces patterns; it doesn't know the local history behind them. Our practitioners read the findings in context.

3 · Professional judgement

Every finding is reviewed for accuracy, nuance and cultural sensitivity before it's reported.

4 · Decision-ready insight

We don't just tell you what people said – we help you understand what it means and what to do next.

The Yuzu Hybrid Model

Choose the level of support that's right for your project.

Overflow Support

When the workload grows, we grow with you.

Already delivering a project but need additional capacity? We work alongside agencies and in-house teams, providing experienced practitioners and purpose-built technology to help deliver the work. Your client stays your client. We simply help you deliver.

Rapid Insights

Already have consultation data?

Send us your surveys, submissions, workshop notes or consultation feedback. We'll analyse the data using Enganuity, review every finding through experienced practitioners and deliver a report you can stand behind – in days, not weeks.

Your data → data review → Enganuity analysis → practitioner review → report
End-to-End Engagement

Support from planning to reporting.

We scope, design and deliver your engagement, then analyse and report on the findings using Enganuity and an experienced practitioner review.

Scoping → Engagement → Enganuity analysis → Practitioner review → Report
IN PRACTICE

What this looks like in practice.

A public consultation on a proposed offshore wind project generated more than 1,400 written responses. Analysed manually, the work was estimated at 161–296 hours. Using Enganuity with practitioner review, the same analysis was completed in approximately 20–40 hours – delivering faster insights while maintaining the professional judgement and quality assurance clients expect.

Manual estimate With Enganuity + review
0255075100hrsReading & comprehension – Manual: 47–93 hrsReading & comprehension – With Enganuity + review: 12–23 hrs47–9312–23Reading &comprehensionIdentifying key issues & themes – Manual: 47–70 hrsIdentifying key issues & themes – With Enganuity + review: 3–5 hrs47–703–5Identifying keyissues & themesCategorisation into topic areas – Manual: 23–47 hrsCategorisation into topic areas – With Enganuity + review: 1–2 hrs23–471–2Categorisationinto topic areasSentiment analysis – Manual: 23–47 hrsSentiment analysis – With Enganuity + review: 1–2 hrs23–471–2SentimentanalysisQuality assurance & refinement – Manual: 21–39 hrsQuality assurance & refinement – With Enganuity + review: 5–10 hrs21–395–10Quality assurance& refinement
Our operating beliefs

What we hold ourselves to.

A few firm beliefs sit under everything we do: technology should remove repetitive work, not critical thinking; human judgement stays essential, with AI supporting it rather than replacing it; and analysis should always be transparent, reviewable and accountable. Simplicity is a feature, and trust is earned through transparency.

These aren't aspirations – they're written into our published Code of Ethics.

Sound like the way you'd want to work?

Talk to us